Answer engine optimization
Know what AI says about your brand.
Answr monitors ChatGPT, Perplexity, Claude, Gemini and Google AI Overviews — and shows you exactly how to win the answers your buyers see.
Monitor
Overview
Answer Engine Insights
Citations
Prompts
Conversations
Optimize
Actions
Reports
Infrastructure
Agent Analytics
Nike / Overview Last 30 days ▾ Export
Answer visibility over time — Nike — Adidas — Puma
Share of voice 412 PROMPTS
1 Nike You 28.6% ↑1.1
2 Adidas 24.1% ↓0.6
3 Puma 18.9% ↑0.3
4 Under Armour 15.2% ↓1.4
Built for leading Canadian brands — enterprise and publicly traded
★★★★★ 4.8 on G2 · 140+ reviewsLeader — G2 Winter 2026, AEO category✓ SOC 2 Type II · GDPR
How it works
From answer to action to proof
01 · TRACK
Run your prompts daily
Your prompt set runs on five platforms, every day.
"best running shoes"
ChatGPT Perplexity AIO +2
Mentioned · position 2 · daily
02 · TRACE
Trace every citation
Each answer maps back to the exact pages it cites.
runnersworld.com 248
nike.com/running 201
31% OWNED 69% EARNED
03 · ACT
Ship the scored fix
Gaps become a prioritized queue with briefs, not a backlog.
#87 · Unblock ClaudeBot on /help
IMPACT 8.4 EFFORT LOW
robots.txt · 214 URLs affected · owner: Web
04 · PROVE
Measure the lift
Every shipped action is tracked against the metric it targets.
Visibility score
since action #87 shipped · Jul 18
Answer Engine Insights
See every answer, on every platform
Answr runs your prompt set across five AI platforms daily, then measures where you appear, how you're described, and who wins when you don't.
→ Share of voice against up to 10 competitors
→ Topic × platform heatmaps to find weak spots
→ Sentiment and position tracking per prompt
Explore Answer Engine Insights→ Overview Topics Regions Audiences Sentiment
Share of voice LAST 30 DAYS · 412 PROMPTS
Nike28.6% ↑1.1
Adidas24.1% ↓0.6
Cited domains Cited pages Watched URLs
Cited domains Export 1,284 citations
New: reddit.com/r/running cited in 12 ChatGPT answers this week.
Citations
Know which sources AI trusts
Every answer is traced back to the pages it cites. Grow the sources you own, and target the ones you don't — before your competitors do.
→ Owned vs. earned citation split over time
→ Page-level detail down to the exact URL
→ Alerts when a new domain starts influencing answers
Explore Citations→ Agent Analytics
Watch AI crawlers work your site
GPTBot, ClaudeBot, PerplexityBot and eleven more — see what they read, what they're blocked from, and what that costs you in answers.
→ Crawl volume by agent, path and day
→ robots.txt and llms.txt misconfiguration alerts
→ One-line edge snippet — no tag manager required
Explore Agent Analytics→ Crawlers Referrals Pages Logs
Agents · 30d 48.2K REQUESTS
GPTBot OpenAI 21,408 ALLOWED
PerplexityBot Perplexity 11,872 ALLOWED
ClaudeBot Anthropic 8,455 PARTIAL
Alert: ClaudeBot blocked on 214 /help URLs.
5 platforms, daily
ChatGPT · Perplexity · Google AI Overviews · Claude · Gemini
12M answers a month
Direct sampling + 2.1M consented panel conversations
+9.4pt median lift
Visibility score, first 6 months · cohort of 840 brands
Trust
Data your legal team can sign off on
Visibility data is only useful if you can defend how it was collected. Answr samples answer engines directly and sources conversation data exclusively from consented, compensated panels.
Read the security & methodology page→ SOC 2 Type II
Audited annually. Report available under NDA in the trust center.
GDPR · DPA · residency
EU or US data residency, standard DPA, and subprocessor list on request.
Consented panels only
Conversation data comes from opt-in panels. No scraping private sessions, ever.
SSO & audit log
SAML SSO, SCIM provisioning and a full audit trail on Enterprise.
Free snapshot
See what AI says about your brand — today
Drop your domain. We run 25 starter prompts across five platforms and email your snapshot within the hour. No call, no card.
2,400+ teams started here · no sales follow-up unless you ask for it